Hotel guest feedback software for independent hotels, B&Bs and inns
Asked is hotel guest feedback software for independent hotels, bed and breakfasts, inns and small groups. You send one link or put a QR code in the room, guests answer by text, voice or video in about a minute, and AI groups what they said into themes with quotes per department, so you fix the slow breakfast or the noisy corridor before it turns into a three star review.
Why guests tell review sites what they never told the front desk
A guest who found the shower cold says nothing at check out and writes four lines on a booking site that night. You read it a week later, after the next hundred guests have stayed. Public reviews are slow, one sided and visible to every future guest.
A private survey sent within hours of departure gets the same complaint while you can still act on it, and gets it from the quiet majority who never write reviews. Guests talk easily and type badly on a phone, so a voice answer carries the detail: which room, which morning, which staff member.
- Ask within hours of check out, not three days later.
- Put a QR code in the room and on the check out card for guests who never open email.
- Use four ratings and one open question: what would have made the stay better.
- Offer voice first. Thirty seconds of talking beats two typed words.
- Read the themes weekly with housekeeping, front desk and breakfast leads together.
What Asked does for a hotel
- A short survey with ratings for room, cleanliness, staff and value, plus an open question answered by voice, video or text on any phone.
- One link per property, so a small group compares locations side by side.
- Automatic transcripts for every recording, searchable by word, such as "noise" or "parking".
- Themes with sentiment and the exact quotes behind each, so you can see that 14 guests mentioned the same corridor noise.
- Optional video answers you can reuse as testimonials on your own site, with permission asked in the survey.
- No app and no login for guests.
- Export to CSV and PDF on every plan, plus webhooks on Business to push finished responses to your own systems.
Describe the stay
Type what you want to learn, for example "how did guests find their stay at our 24 room coastal hotel". Asked drafts a survey with four ratings and one open question, and you edit it.
Share the link at check out
Print the QR code on the key card sleeve and the room card, and send the link by email or text the same afternoon.
Guests answer in a minute
They tap their ratings and record a short voice note or type. No login, no app.
Read the themes and brief the team
Open the summary to see the themes across the month with quotes. Take three changes to the Monday meeting with housekeeping, the front desk and the kitchen.
Who buys hotel guest feedback software
- Owners of independent hotels, inns and bed and breakfasts who live on repeat bookings and review scores.
- General managers of small groups who want to compare properties without a reporting project.
- Boutique and serviced apartment operators who handle check in remotely and rarely see guests.
- Revenue and marketing leads who want guest quotes and short videos for the direct booking site.
- Teams who also hear from staff with pulse survey software or learn why guests do not rebook with post purchase survey software.
If your bookkeeper turns exported booking or payment files into QuickBooks imports, a converter such as Csvqbo saves the manual retyping, and the guest survey then tells you what to fix in the stay itself.
Ways to collect hotel guest feedback compared
| Approach | Booking site reviews | Email form from your booking system | Asked |
|---|---|---|---|
| Timing | Days after the stay, if the guest bothers | Often a day or more later | Within hours, with a QR code in the room as backup |
| Who answers | Very happy or very unhappy guests | Whoever opens the email | Quiet middle guests too, because a voice answer takes under a minute |
| Open answers | Public text, written for other guests | Typed, often skipped | Voice, video or text with transcripts |
| Reading 300 answers | Scrolling several sites | A spreadsheet sorted by hand | Automatic themes with quotes |
| Visible to future guests | Yes, always | No | No, you fix it first |
| Best for | Reputation and discovery | A basic score | Properties that want to know why a stay went wrong while they can still fix it |
Booking sites still matter for discovery, and you should answer those reviews. A private survey is where you learn the cause.
Hotel guest feedback software pricing
Guests who answer never count as seats, so you pay for the team that reads results. Take a 40 room hotel at 70 percent occupancy: about 840 room nights, perhaps 500 stays a month. A 25 percent reply rate gives 125 answers, well inside the Starter plan. Starter is $49 a month or $24 billed yearly with 5 active surveys and 500 responses a month. Growth is $129 a month or $64 billed yearly with 25 surveys, 2,500 responses and 5 seats, enough for a group of properties. Business is $299 a month with 15 seats. See pricing for every plan.
FAQ
Hotel guest feedback software sends guests a short survey after check out, collects ratings and comments, and shows the property what to fix. Simple versions send a rating form. Asked also lets guests answer by voice or video and groups the open comments into themes with quotes.
Send the link within a few hours of check out, while the stay is fresh, and put a QR code on the key card sleeve or in the room. A second ask at the check out desk catches guests who never open email. One reminder after two days is enough.
Four to six. One overall rating, one each for room, staff and cleanliness if you want department scores, and one open question on what would have made the stay better. A voice answer to the open question gives more detail than a long list of scales.
Asked starts at $49 a month, or $24 a month billed yearly, with voice and video answers and AI themes on every plan. Pricing is per workspace and guests never count as seats. Growth at $129 a month includes 2,500 responses and 5 seats for small groups of properties.
Know what to fix before the next review goes up
Describe your property and Asked drafts the survey, ready for your next check out.